Name: What's New in RTDs? Everything!
Start: 2023-02-28T13:45:00-0800
End: 2023-02-28T14:30:00-0800

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What's New in RTDs? Everything!

The ready-to-drink (RTD) category has expanded dramatically in the years since the introduction of the originals that captured the attention of many drinkers. Convenient, portable, cool, and tasty. Products have grown from the original malt-based drinks to include more hard seltzers, teas, spritzes, waters, and kombuchas, plus many cocktail and wine offerings. Low ABV beverages are also moving well. Join Vibe partners - Diageo, Heaven Hill, MolsonCoors, Pernod Ricard USA, and Sierra Nevada - for this lively sampling session as they share a tantalizing selection of popular, new, and inspired options for your drinking pleasure!

Moderators

Ashley Bray

Editorial & Content Director, Bar & Restaurant Group, Questex LLC

Ashley Bray is the Editorial & Content Director for Bar & Restaurant, Questex. She is tasked with spearheading the content for Bar & Restaurant and VIBE and will also assist in developing content for the conferences. Ashley has over 13 years of experience in B2B publishing, with five-plus... Read More →

Speakers

Stephanie Pavone

Senior Brand Manager, Diageo

Kyle Ingram

Brand Director, Sierra Nevada Brewing Co.

Kyle Ingram has spent over 15 years working in the alcohol beverage industry with a focus on the craft and beyond beer spaces. While currently the Brand Director for Sierra Nevada Brewing Co., Kyle has previously led marketing efforts for Flying Embers, CANarchy Craft Brewery Collective... Read More →