Join Marian Leitner (Founder and CEO) and Elizabeth Banks (Chief Creative Officer) of leading canned wine company,
Archer Roose, as they discuss the importance of sustainability within the wine category as well as the company’s own efforts to “drink their way to a cleaner planet” one canned wine at a time! Marian and Elizabeth will delve into various relevant topics such as the following…
- Importance of thoughtful alternative packaging due to global warming
- On-premise challenges such as staffing, margin protectors/enhancers, fast to service, 1-on-1 inventory management
- How Archer Roose’s efforts around sustainability work to align with their wider mission to create a better future for our planet while democratizing the wine industry
- The interview-style discussion is designed to create an “aha” moment for businesses to think outside the bottles
- Elizabeth will speak about what attracted her to AR, how it aligns with her brand ethos, the importance of sustainability in her line of work, and how that translates to her life
